How to write a great entry
Our judges will review a lot of submissions, so take the time to make yours stand out.
Tell a captivating story that highlights your company’s unique approach – what sets you apart from other businesses? Give depth to your entry by adding the perspectives of multiple stakeholders, such as CEOs, creatives, production teams or even reach out to clients for their testimonials. Once you’ve set the scene and discussed your process, use data and metrics to demonstrate the results you’ve achieved for your clients.
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Tell a story with a beginning (objectives), middle (approach) and end (impact).
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Consider cowriting your submission – multiple perspectives help to tell a richer story.
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Share as many metrics as you can including objectives, KPIs and benchmarks.
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Start early to give yourself more time to craft a successful submission.
Tip 01
Tell a story with a beginning (objectives), middle (approach) and end (impact).
Tip 02
Consider cowriting your submission – multiple perspectives help to tell a richer story.
Tip 03
Share as many metrics as you can including objectives, KPIs and benchmarks.
Tip 04
Start early to give yourself more time to craft a successful submission.